•
Introduction In the evolving landscape of data management and security, handling authentication credentials with precision is crucial. Segment’s event forwarding capabilities allow businesses to securely send data to various destinations. Central to this process is the use of secrets—essential credentials required for authenticating and securely transmitting data. This guide delves into the process of…
•
Introduction A Content Security Policy (CSP) is a crucial security feature that protects against cross-site scripting (XSS) attacks by defining trusted sources for scripts in web applications. Implementing CSPs ensures that browsers only execute scripts from specified, trusted sources, mitigating the risk of malicious script execution. Overview of CSP and Adobe Experience Platform Tags…
•
Introduction In the digital age, privacy compliance and user consent are top priorities for businesses. OneTrust offers a powerful platform for managing cookie consent, while Tealium provides robust tag management and customer data solutions. This guide will explore how to integrate OneTrust’s cookie consent policy with Tealium to streamline consent management and optimize data…
•
Introduction Navigating the complexities of cookie consent and data privacy is essential for modern businesses, especially in the face of stringent regulations like GDPR and CCPA. OneTrust is a leading solution for managing cookie consent, and integrating it with Adobe Data Collection ensures compliance while enhancing your data management capabilities. This guide provides a…
•
Introduction In Adobe Experience Platform, robust management of user permissions for tags is crucial for maintaining data integrity, optimizing workflow efficiency, and ensuring compliance with security standards. This guide provides a detailed exploration of the various permission types available, their functionalities, and strategies for implementing effective permissions across diverse business scenarios. Problem Statement Organizations…
•
Introduction Welcome to the comprehensive guide on creating an Experience Data Model (XDM) schema for web data using Adobe Experience Platform Data Collection. As an Adobe Web SDK expert, I’ll walk you through the steps necessary to establish a standardized schema, ensuring your web event data is correctly formatted and easily integrated with Adobe…
•
Introduction Content Security Policy (CSP) is an essential security standard designed to protect web applications from various forms of cyberattacks, particularly cross-site scripting (XSS). For developers using Adobe Experience Platform Tags, configuring CSP effectively is crucial to balancing security with functionality. This guide delves into the methods for configuring CSP to handle inline scripts,…
•
Introduction In today’s data-centric world, securely managing and configuring authentication credentials is paramount for effective event forwarding and data integration. Secrets play a crucial role in ensuring secure communication between different systems by handling authentication and maintaining data privacy. In the Adobe Experience Platform, secrets are used to manage authentication for various external systems,…
•
Introduction In the world of digital marketing and web analytics, Adobe Launch (Data Collection) has become an essential tool for marketers and developers. One of the more advanced features of DTM is the use of the _satellite.setVar() function, which allows users to dynamically set the values of Data Elements during runtime. However, many users…